The University of South Florida Libraries provide access to 1,014,591 unique ebooks. Faculty can search the database and select titles for course adoption. If you select a title that is not currently part of our collection, USF Libraries will attempt to purchase the title and make it available. Please note that the USF Libraries cannot license access to etextbooks by major textbook publishers such as Pearson, McGraw-Hill, Cengage or W.W. Norton.
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Search Database for ebooks to adopt
1 matches found. Showing 1 - 501
| Cover | Description | Access / Request |
|---|---|---|
 | Freud on Madison Avenue: Motivation Research and Subliminal Advertising in America ISBN: 9780812204872 Platform/Publisher: JSTOR / University of Pennsylvania Press Digital rights: Users: unlimited; Printing: chapter; Download: chapter Subjects: Motivation research (Marketing) -- United States -- History; Subliminal advertising -- United States -- History; Advertising -- United States -- Psychological aspects -- History; Consumer behavior -- United States -- History; ■ Detailed Information |