The University of South Florida Libraries provide access to 1,014,591 unique ebooks. Faculty can search the database and select titles for course adoption. If you select a title that is not currently part of our collection, USF Libraries will attempt to purchase the title and make it available. Please note that the USF Libraries cannot license access to etextbooks by major textbook publishers such as Pearson, McGraw-Hill, Cengage or W.W. Norton.
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5 matches found. Showing 1 - 505
Cover | Description | Access / Request |
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![]() | Intellectual Property Branding in the Developing World: A New Approach to Non-Technological Innovations ISBN: 9780429286704 Platform/Publisher: Taylor & Francis / Social Science Digital rights: Users: Unlimited; Printing: Unlimited; Download: Unlimited Subjects: Economics Finance Business & Industry; Law; Commercial Law; Intellectual Property Law; International Law - Law; Business Management and Accounting; Copyright; Marketing; Management of Technology & Innovation; ■ Detailed Information (with preview link) | |
![]() | Organizational Change, Innovation and Business Development: The Impact of Non-Technological Innovations ISBN: 9781003161615 Platform/Publisher: Taylor & Francis / Social Science Digital rights: Users: Unlimited; Printing: Unlimited; Download: Unlimited Subjects: Economics Finance Business & Industry; Business Management and Accounting; Strategic Management; Entrepreneurship and Small Business Management; Marketing; Organizational Studies; Management of Technology & Innovation; ■ Detailed Information (with preview link) | |
![]() | Technological Innovations, Multinational Corporations and the New International Competitiveness: The Case of Intermediate Countries ISBN: 9781315077581 Platform/Publisher: Taylor & Francis / Social Science Digital rights: Users: Unlimited; Printing: Unlimited; Download: Unlimited Subjects: Computer Science; Economics Finance Business & Industry; Management of IT; Business Management and Marketing; International Business; Management of Technology & Innovation; ■ Detailed Information | |
![]() | The Daily You: How the New Advertising Industry Is Defining Your Identity and Your Worth ISBN: 9780300166521 Platform/Publisher: JSTOR / Yale University Press Digital rights: Users: unlimited; Printing: chapter; Download: chapter Subjects: Consumer profiling; Marketing -- Technological innovations; Customer services -- Technological innovations; Advertising; ■ Detailed Information | |
![]() | Your Ad Here: The Cool Sell of Guerrilla Marketing ISBN: 9780814764947 Platform/Publisher: JSTOR / NYU Press Digital rights: Users: unlimited; Printing: chapter; Download: chapter Subjects: Marketing; Marketing -- Technological innovations; ■ Detailed Information |