 | Innovations and Institutions: An Institutional Perspective on the Innovative Efforts of Banks and Insurance Companies Subjects: Economics Finance Business & Industry; Finance; Business Management and Accounting; Banking; Insurance; Entrepreneurship and Small Business Management; Using institutional theory to explain innovation and merging academic and critical analysis with practical recommendations, this book provides a full and rich account of how new products are brought to market; considering both the successes and failures in equal measure.This book takes the meeting point of two seemingly incongruous schools of theor |
