The Art of Consultative Selling in IT: Taking Blue Ocean Strategy a Step Ahead
ISBN: 9780429257568
Platform/Publisher: Taylor & Francis / Productivity Press
Digital rights: Users: Unlimited; Printing: Unlimited; Download: Unlimited



If IT companies seek to differentiate themselves from the competition, they must turn to consultative selling. Consultative selling is analyzing the needs and challenges of your customers and selling unique services that enable your customers to reduce costs, increase profits, and improve overall business performance. The Art of Consultative Sellin
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