Competitive Destination : A sustainable tourism perspective ISBN: 9780851998473 Platform/Publisher: Ebook Central / CABI Digital rights:Users: Unlimited; Printing: Limited; Download: 7 Days at a Time Subjects: Geography/ Travel; Business/ Management; Economics;
This book provides a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It offers guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success. The book presents a strong theoretical background for managerial decision-making, giving destination managers a range of tools with which to analyse and increase the competitiveness of their areas.