Modern Constituency Electioneering: Local Campaigning in the 1992 General Election ISBN: 9781315036786 Platform/Publisher: Taylor & Francis / Routledge Digital rights:Users: Unlimited; Printing: Unlimited; Download: Unlimited Subjects: Politics & International Relations; British Politics;
In this study of grass-roots election campaigning, the authors survey the evolution of campaigning over the past century and describe how the parties organized their constituency campaigns in the 1992 election. They examine and evaluate the campaign techniques used.