 | Getting Dressed: Conformity and Imitation in Clothing and Everyday Life Getting Dressed teaches sociology through the everyday decision of what to wear. It is about the rules that shape how we dress and how and why we conform. It is about how and why we imitate others. We may think about clothing as our personal style and identity. But our personal style is not so personal; it is social, shaped and limited by countless social influences. We use clothes to rank and treat each other as better and worse. Yet we need each other to become who we are when getting dressed. This book is about what we wear, why we wear it, and why it matters. Carrie Yodanis is Associate Professor of Sociology at the University of British Columbia. She is also author of Getting Married: The Public Nature of Our Private Relationships . |
