Changing by Design: Organizational Innovation at Hewlett-Packard
ISBN: 9781501711329
Platform/Publisher: JSTOR / Cornell University Press
Digital rights: Users: unlimited; Printing: chapter; Download: chapter



How do corporations achieve change? In the first analytic book about Hewlett-Packard, Deone Zell also offers an ethnography of corporate redesign, documenting Hewlett-Packard's radical reorganization of both a manufacturing and a research...


Deone Zell is Associate Professor of Business and Economics at California State University, Northridge and the author of Awakening the Academy: A Time for New Leadership and Strategic Thinking in Times of Turbulence: An Insider's View .

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