Consumer Culture and Personal Finance
ISBN: 9780230281189
Platform/Publisher: SpringerLink / Palgrave Macmillan UK
Digital rights: Users: unlimited; Printing: unlimited; Download: unlimited
Subjects: Palgrave Social Sciences Collection;

This book explores the personal savings and credit discourses surrounding post-war British consumer culture. This cultural history highlights the contradictory meanings of home ownership, domesticity, women's consumerism, and banking deregulation that underwrote unprecedented financial crisis and consumer indebtedness.

JACQUELINE BOTTERILL is Assistant Professor of Communication, Popular Culture and Film at Brock University, Canada. She is co-author of The Dynamics of Advertising (with Barry Richards and Iain MacRury), Social Communication in Advertising, (with William Leiss, Stephen Kline, Sut Jhally) along with numerous articles relating to the cultural analysis of marketing, promotion and economic processes.

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