Future Human Behavior: Understanding What People Are Going To Do Next
ISBN: 9781003227144
Platform/Publisher: Taylor & Francis / Routledge
Digital rights: Users: Unlimited; Printing: Unlimited; Download: Unlimited



The world continues to develop at an astonishing speed - socially and technologically. Human behavior is continually influenced by this ever-changing environment. Is it possible to predict what those new behaviors will be? And what are their implications for our future societies?

Thimon de Jong's Future Human Behavior is a unique and accessible examination of our thrilling, challenging and unpredictable world and how we respond, react and shape it. Using insightful and original examples aligned with pertinent analysis, the author takes the reader on a compelling journey through future behavioral dynamics. He engages with a wide variety of topics, from digitalisation to trust, from ethics to mental health.

Future Human Behavior is your inspirational guide to a number of possible futures, and the book you need to be ready for them all.


Thimon de Jong is a globally recognized behavioral expert. He is the founder of WHETSTON / strategic foresight, a
think tank specialized in future human behavior and societal change, and the implications for leadership and business
strategy. As keynote speaker and leader> ship trainer, Thimon's clients include Morgan Stanley, Vodafone, Google and L'Oreal. He also lectures at the social psychology department of Utrecht University.
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