Empowered: Popular Feminism and Popular Misogyny
ISBN: 9781478002772
Platform/Publisher: e-Duke Books Scholarly Collection / Duke University Press
Digital rights: Users: unlimited; Printing: unlimited; Download: chapter
Subjects: Gender Studies/ Feminist Theory; Media & Communications; American Studies;

Drawing on numerous examples from popular culture, Sarah Banet-Weiser examines the relationship between popular feminism and popular misogyny as it plays out in advertising, online and multi-media platforms, and nonprofit and commercial campaigns, showing how feminism is often met with a backlash of harassment, assault, and institutional neglect.

Sarah Banet-Weiser is Professor of Media and Communications at the London School of Economics and author of Kids Rule! Nickelodeon and Consumer Citizenship , also published by Duke University Press, and AuthenticTM: The Politics of Ambivalence in Brand Culture .

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