 | Best Practices for Graphic Designers, Color Works : Right Ways of Applying Color in Branding, Wayfinding, Information Design, Digital Environments and Pretty Much Everywhere Else This is the go-to guide for designers as it outlines and details the essential color design skills needed to create successful, meaningful, and aesthetically compelling designs. Along with hands-on projects, it offers unique insights into strategy and business when working in the real world with real clients. Color Works starts with basic information on color practices and fundamentals, and then delves more deeply into theory and application on a project-by-project basis. Illustrated with real-world projects and case studies, this book offers a behind-the-scenes take on the design process and the necessary steps to go from concept to final outcome, including the challenges encountered along the way. John Cantwell AO DSC retired from the Australian Army early in 2012 after a career spanning almost forty years. Starting as a private soldier he rose through the ranks to become Major General. For his service he was awarded the Distinguished Service Cross for his 'inspired leadership, deep commitment to his people and superior performance on operations'. He was made a Member of the Order of Australia in 1990 and an Officer of the Order of Australia in 2007, in addition to two commendations for superior performance. Since his retirement Major General Cantwell lectures on leadership and military affairs to a variety of defence, business and academic audiences. He is the patron or ambassador for several organisations that support wounded and emotionally damaged Australian veterans. His bestselling book on his experiences in combat and related emotional trauma, Exit Wounds, was shortlisted for the Australian autobiography of the year in 2013. In 2015 he released his latest book Leadership in Action. (Bowker Author Biography) |
